Clarity, Choice, and the Courage to Change with Alecia Huck
In this episode of Change Leader Insights, Jessica Crow speaks with Alecia Huck, founder of Maverick & Company, about how she leverages change management (without calling it change management!) to help owner/founder-led companies get through the messy middle of rapid growth and culture change.
Drawing on twenty years of experience across industriesâfrom professional services to construction, manufacturing, and even criminal justiceâAlecia is known for direct communication, practical solutions, and distinct ways of thinking that stick in the brain and change whatâs possible. Her favorite thing about her job is helping good leaders win and build great teams that build great companies.
During the conversation with Jess, Alecia shares her belief that change is both people and process, and that sustainable change only happens when leaders address both. She dives into why resistance is human (even when people ask for the change!), how to build emotional safety without therapy sessions in the conference room, and how to create systems that invite ownership, not just compliance.
Highlights from the conversation include:
âď¸ Why asking the right questions during check-ins can transform team and company cultures
âď¸ How to reset toxic team dynamics without shame or blame, and create ownership for the future state
âď¸ The "change tolerance spectrum" and how to keep your team moving together despite differences
Alecia also drops gems on what it means to move from victimhood to sovereignty in the workplace, and why clarity and choice are more powerful than false consensus. Her tools and stories are immediately useful for any change leader managing high-stakes dynamics with imperfect humans.
If you want to learn how to lead change with more honesty, humor, and humanityâwithout sacrificing clarity or momentumâyou wonât want to miss this amazing conversation with Alecia Huck.