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🎙️Change Leader Insights: Traci Coven, CEO, Inner Game Performance & Certified Change Practitioner

change management inner game of change mindset Aug 06, 2025
Change Leader Insights

In this episode of Change Leader Insights, Jessica Crow speaks with Traci Coven, the CEO of Inner Game Performance and Certified Change Practitioner, about how standardizing change management practices can improve stakeholder engagement and change initiative success, and how she’s using her background in change management to help athletes develop resilience and a champion mindset.

As the founder, CEO, and certified athlete mindset coach for Inner Game Performance, Traci is driven by a singular purpose: to unlock extraordinary athletic potential by building RAPID Resilience. Her passion for sports, coupled with a robust background in corporate change management, defines her unique value proposition. Before launching Inner Game Performance, Traci held a pivotal role as Director of Change Management and Implementation at DaVita, orchestrating large-scale clinical transformations.

During the conversation, Jessica and Traci dive into the importance of structured change processes in healthcare, the critical need for leadership alignment during organizational change, and why involving frontline workers in pilot testing can boost trust and adoption. Traci explains how a lack of standardization [in change management] when piloting clinical initiatives often leads to wasted resources and poor results, stating, “When pilots aren't set up for success with clear metrics and feedback loops, scaling becomes nearly impossible.”

Jessica and Traci also talk about her work with Inner Game Performance, where Traci shares how her experience in change management informed her approach to athlete mindset coaching. She emphasizes that just like in organizations, athletes need clear processes to navigate change, adapt to new roles, and perform under pressure.

Highlights from the conversation include:

☑️ Why standardizing pilot processes is essential to scaling clinical initiatives and sustaining long-term outcomes

☑️ The role of leadership alignment in reducing resistance and ensuring smoother change implementations

☑️ How the principles of change management apply to athlete development, focusing on building rapid resilience and adaptability

If you want to learn how structured change processes and human-centered leadership can elevate both business and athletic performance, be sure to tune in and hear what Traci has to say!

👀 To watch the video: https://youtu.be/3-9mKwvR4yc

👂 For streaming options: https://www.apogy.biz/podcasts/change-leader-insights

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